Ready for Vappu

Vappu is Finland’s biggest party and it happens tonight!
Have a great one wherever you are.

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Helsinki Weekend – April 25 & 26

Saturday

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Steven Levy’s McDonald’s Theory

Steven Levy on getting ideas going.

It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones.